Case Study
3x Sign-Up Growth
in Under 4 Months
SaaS client in the jobs space. Declining traffic. Previous agency stalled. We took over in November 2025 — here's what happened.
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sign-ups
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organic traffic
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AI Overview appearances
Weekly Sign-Ups
The Situation
When we started in November 2025, the client was losing traffic site-wide. Their previous agency had helped them scale programmatic SEO — but the gains had stalled and were reversing. Sign-ups to their core product page were declining week over week. AI Overview appearances for the page had dropped from 83 per week to 34. The trajectory was clear and it wasn't going up.
What We Did
We started with a growth roadmap to identify the fastest levers for this specific site. Then we executed — fast.
Authority-first link building
Earned, relevant placements focused on the primary conversion page — links as evidence of authority, not volume for volume’s sake.
PageRank optimization
Restructured internal linking to flow authority to the pages that matter most for conversions.
Content optimization
Launched our optimization process across existing content. Reduced cannibalization between competing pages.
AI search visibility
Optimized for AI Overview inclusion and answer engine retrieval — driving appearances from 34/week to 127 and climbing.
And we haven't even started expanding new content yet.
The Results
Here's where things stand as of March 2026.
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Weekly sign-ups to the primary conversion page grew from ~1,100 to over 3,300 at peak.
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Organic traffic to the page nearly doubled — from ~5,000 to over 10,000 weekly sessions.
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AI Overview appearances for this page went from 34 per week to 127 — a new all-time high, and still climbing.
This is what we do.
If your current agency isn't producing results like this, let's talk.